考虑信息泄露的零售商需求预测信息共享研究

doi:10.12005/orms.2020.0175

运筹与管理 ›› 2020, Vol. 29 ›› Issue (7): 80-88.DOI: 10.12005/orms.2020.0175

考虑信息泄露的零售商需求预测信息共享研究

王文隆, 王成军, 胡海华

西安建筑科技大学管理学院,陕西西安 710055

收稿日期:2017-06-07 出版日期:2020-07-25
作者简介:王文隆(1986-),男,陕西宝鸡人,讲师,博士,研究方向为供应链运营及创新;王成军(1964-),男,吉林镇赉人,教授、博士生导师,研究方向为系统优化和决策支持;胡海华(1981-),男,江西井冈山人,副教授、硕士生导师,研究方向为企业创新管理。
基金资助:
教育部人文社会科学研究西部和边疆项目(19XJC630012);中国博士后科学基金资助项目(2018M643596);国家自然科学基金青年项目(71502070);西安建筑科技大学人才基金项目(RC1808)

Retailer's Demand Forecasting Information Sharing Considering Information Leakage

WANG Wen-long, WANG Cheng-jun, HU Hai-hua

School of Management, Xi'an University of Architecture and Technology, Xi'an 710055, China

Received:2017-06-07 Online:2020-07-25

摘要/Abstract

摘要： 针对信息泄露导致零售商信息共享意愿降低的问题,基于竞争型制造商创新的视角,构建了考虑信息泄露的零售商需求预测信息共享模型,求解了供应链各主体的均衡决策,分析了信息泄露对零售商信息共享的影响。研究发现:虽然需求预测信息泄露能够增加两个竞争型制造商的创新投入,但会削弱博弈主导制造商的领导者优势。上游竞争型供应链中的信息泄露会削弱下游零售商的事前利润,零售商的信息共享价值降低。本文克服了Shamir关于供应链需求信息泄露局限于零售商的不足,并进一步考虑了制造商之间的竞争和创新。

关键词: 信息泄露, 信息共享, 制造商竞争, 创新投入

Abstract: Focused on the reduction of retailers' information sharing willingness caused by information leakage, retailer's demand forecasting information sharing model is constructed based on competing manufacturer's innovation investment. Equilibrium decisions of each party are solved, and the impact of information leakage on retailer's information sharing is analyzed. It finds that while demand forecasting information leakage can increase the innovation investment of two competing manufacturers, it will undermine the position of game-leading manufacturer. The information leakage in the upstream competing supply chain will undermine the ex ante profit of the downstream retailer and reduce the value of the retailer's information sharing. This article overcomes the shortcomings of Shamir about the supply chain information leakage that is limited to retailers, and further takes into account the competition and innovation of manufacturers.

Key words: information leakage, information sharing, manufacturer's competition, innovation investment

中图分类号:

F272
C934

王文隆, 王成军, 胡海华. 考虑信息泄露的零售商需求预测信息共享研究[J]. 运筹与管理, 2020, 29(7): 80-88.

WANG Wen-long, WANG Cheng-jun, HU Hai-hua. Retailer's Demand Forecasting Information Sharing Considering Information Leakage[J]. Operations Research and Management Science, 2020, 29(7): 80-88.

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考虑信息泄露的零售商需求预测信息共享研究

Retailer's Demand Forecasting Information Sharing Considering Information Leakage

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