融合两阶段过程模型和改进Bass模型的网络社交平台上产品信息扩散研究
唐中君, 韩中亚
Research on Product Information Diffusion on Social Networking Platform by Integrating Two-Stage Process Model and Improved Bass Model
TANG Zhong-Jun, HAN Zhong-Ya
运筹与管理
.
2022, (1): 216
-223
.
DOI: 10.12005/orms.2022.0032
