随机需求下考虑广告遗忘效应的多周期闭环供应链网络均衡
段彩泉, 姚锋敏, 滕春贤
Multi-period Closed-loop Supply Chain Network Equilibrium Considering Advertising Forgetting Effect under Random Demand
DUAN Caiquan, YAO Fengmin, TENG Chunxian
运筹与管理
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2023, (2): 29
-37
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DOI: 10.12005/orms.2023.0042
