考虑消费者有限理性退货决策的两阶段C2B电子商务供应链回购策略优化研究
李健, 李琳琳, 史浩
Repurchase Strategy Optimization Considering Consumers’ Bounded Rational Return Policy in the Two-stage C2B E-commerce Supply Chain
LI Jian, LI Lin-lin, SHI Hao
运筹与管理
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2017, (12): 53
-60
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DOI: 10.12005/orms.2017.0286
