ORMS
Research on the Targeted Delivery Strategy of Competitive Enterprises' Electronic Coupons Considering Consumers' Preference
SI Yinyuan, MENG Qingliang, YANG Wensheng, FU Zhu
Operations Research and Management Science . 2023, (10): 226 -232 .  DOI: 10.12005/orms.2023.0344

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