消费者预购估值不确定风险下零售商预售模式的选择及决策
史保莉, 徐琪, 孙中苗
Choice and Decision of Retailer's Pre-sale Model at the Risk of Uncertainty in Consumer Pre-purchase Valuation
SHI Baoli, XU Qi, SUN Zhongmiao
运筹与管理 . 2024, (10): 73 -79 .  DOI: 10.12005/orms.2024.0322