运筹与管理 ›› 2021, Vol. 30 ›› Issue (8): 162-168.DOI: 10.12005/orms.2021.0261

• 应用研究 • 上一篇    下一篇

基于收益共享机制的干支线衔接运输联合定价模型

曲晨蕊1, 曾庆成1, 陈超1, 张倩2   

  1. 1.大连海事大学 航运经济与管理学院,辽宁 大连 116026;
    2.北京工商大学 商学院,北京 100048
  • 收稿日期:2018-11-18 出版日期:2021-08-25
  • 作者简介:曲晨蕊(1990-),女,辽宁沈阳人,讲师,博士,研究方向:港航系统规划;曾庆成(1978-),男,山东沂南人,教授,博士,研究方向:港口与物流管理。
  • 基金资助:
    国家自然科学基金资助项目(71671021);中央高校基本科研业务费专项资金资助(3132021265)

Model of Connecting Service Pricing under Revenue Sharing Strategies

QU Chen-rui1, ZENG Qing-cheng1, CHEN Chao1, ZHANG Qian2   

  1. 1. School of Maritime Economics and Management, Dalian Maritime University, Dalian 116026, China;
    2. Business School, Beijing Technology and Business University, Beijing 100048, China
  • Received:2018-11-18 Online:2021-08-25

摘要: 在班轮运输网络中,支线运输与干线运输具有互补性,干线承运人与支线承运人之间的合作能够为托运人提供更高的便利度和更完善的运输服务。本文在考虑可替代运输路径之间竞争关系的基础上,研究干支线衔接路径的定价问题,在运输链纵向一体化和分散化两种结构下,构建Bertrand博弈模型研究上下游承运人的均衡运价。同时,设计合理的收益共享机制,使承运人在分散结构的运输系统中仍能实现运输链的协调。

关键词: 衔接运输服务, 班轮运输, 收益共享机制, 运输系统协调

Abstract: There exists a strong complementary relationship between mainline and feeder line in liner shipping network. Shippers would obtain better connecting service with more convenience, which is improved by vertical cooperation between mainline carrier and feeder carrier. In this paper, the pricing issue of shipping service, which connects mainline with feeder line, has been studied in consideration of competition among parallel substitute itineraries. A Bertrand model is developed to analyze the equilibrium state of shipping market under two types of transport chain, namely centralized and decentralized structures. The superiority of the centralized transport chain has been proven. And then, the deduced equilibrium result could provide carriers upstream and downstream with decision support. Moreover, a reasonable revenue sharing mechanism is designed for decentralized transport chain. The results show that the possibility of pareto improvement exists in the decentralized structure of transport chain, and the coordination of transport chain could be achieved through the revenue sharing mechanism.

Key words: connecting shipping service, liner shipping, revenue sharing mechanism, transport system coordination

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