关键词: 数字普惠金融, 农村居民创业, 创业效应

Abstract: This research find that the digital financial inclusion can stimulate the entrepreneurship of rural residents. The improvement of the depth of digital financial inclusion can promote entrepreneurship motivated by speculation; the breadth of digital financial inclusion can promote entrepreneurship motivated by speculation motivated by survival; and the depth of its use can further stimulate entrepreneurship motivated by speculation. Asforthe impact mechanism, we find that residents' financial knowledge, investment behavior and high-risk preference play a positive moderating role between digital financial inclusion and residents' entrepreneurial intention, and digital financial inclusion promotes residents' entrepreneurial intention by improving their household income, subjective happiness and the use of media. Additionally, heterogeneity test results show that the impact of digital financial inclusion varies across different regions and in different industrial structures. Thisstudy provides a theoretical basis for China's current development of digital inclusive finance to stimulate the endogenous motivation of rural residents' entrepreneurship, and provides policy suggestions on how digital inclusive finance can effectively serve farmers' entrepreneurship.

Key words: digital inclusive finance, digital financial inclusion, rural residents' entrepreneurship, entrepreneurship effect