运筹与管理 ›› 2025, Vol. 34 ›› Issue (3): 155-162.DOI: 10.12005/orms.2025.0090

• 应用研究 • 上一篇    下一篇

考虑汇率风险、风险态度与消费者偏好的跨国供应链减排策略研究

唐艳群1, 柳键1, 柳璐2, 吴鑫1, 张颖1   

  1. 1.江西财经大学 信息管理与数学学院,江西 南昌 330032;
    2.江西财经大学 现代经济管理学院,江西 共青城 332020
  • 收稿日期:2023-01-09 出版日期:2025-03-25 发布日期:2025-07-04
  • 作者简介:唐艳群(1998-),女,江西萍乡人,博士研究生,研究方向:运营与供应链管理。
  • 基金资助:
    国家自然科学基金资助项目(72162018)

Research on Emission Reduction Strategy of Multinational SupplyChains Considering Exchange Rate Risk, Risk Attitude and Consumer Preference

TANG Yanqun1, LIU Jian1, LIU Lu2, WU Xin1, ZHANG Ying1   

  1. 1. School of Information Management and Mathematics, Jiangxi University of Finance and Economics, Nanchang 330032, China;
    2. School of Modern Economics and Management, Jiangxi University of Finance and Economics, Gong Qingcheng 332020, China
  • Received:2023-01-09 Online:2025-03-25 Published:2025-07-04

摘要: 考虑汇率风险、风险态度以及消费者低碳偏好,分别构建了以零售商或制造商所在国的货币结算情形下的两级跨国供应链模型,探讨了不同汇率结算方式和相关参数对跨国供应链减排决策的影响。结果表明,(1)汇率波动所产生的影响在供应链间发生了传递,无论谁承担汇率风险,汇率波动和风险规避行为都会降低产品减排量、以及制造商和零售商的期望效用,但收益共享契约可以抵消汇率风险对供应链的部分负面影响。(2)由对方承担汇率风险不一定比自身承担汇率风险更有利。当跨国企业越厌恶风险时,以自身所在国的货币结算反而更有利。(3)随着消费者低碳偏好的增强,会激励上游制造商提高单位产品减排量,从而使上下游企业的利润均呈上升趋势。(4)以制造商所在国的货币结算时,收益共享契约能实现供应链成员的帕累托改进;而以零售商所在国的货币结算时,收益共享契约只有在消费者低碳偏好较大的情况下才能实现帕累托改进。

关键词: 汇率风险, 风险态度, 跨国供应链, 碳减排, 收益共享契约

Abstract: Low-carbon consumption has increasingly become a consensus among consumers. 64% of consumers are willing to spend more money in supporting low-carbon environmental protection, and the demand for low-carbon products is growing at a high speed. Compared with pure domestic distribution, providing low-carbon products on a global scale faces a more complex environment. On the one hand, although implementing carbon emission reduction can meet consumers’ demand for low-carbon products, the increased cost of emission reduction will affect enterprises’ enthusiasm for carbon emission reduction. On the other hand, exchange rate fluctuations will lead to the uncertainty of enterprises’ exchange gains, which in turn will affect the production and export of low-carbon products. For example, Heng Tai Lighting, which focuses on green environmental protection, benefited from the exchange gains generated by the depreciation of the RMB exchange rate in 2022 and continuously carried out technological upgrades and production process optimizations. The textile industry maintains its market share by producing environmentally friendly products that meet consumers’ needs, thus playing a role in hedging against the exchange rate risks brought about by the depreciation of the US dollar. In addition, most decision-makers are not completely rational when facing the business risks brought about by the uncertainty of exchange rate fluctuations. Since 2020, under the two-way fluctuations of the significant appreciation and subsequent decline of the RMB exchange rate, import and export multinational enterprises have had mixed feelings, making multinational traders’ attitude towards risk aversion more intense, thereby affecting their business decision-making behaviors. Therefore, based on the fact of the uncertainty of exchange rate fluctuations, this study takes into account decision-makers’ risk aversion behaviors and studies the impact of different exchange rate settlement methods on enterprises producing and trading low-carbon products. Subsequently, by introducing a revenue-sharing contract, it explores whether cooperative emission reduction among enterprises located in different countries can improve the efficiency of emission reduction and whether it can mitigate the impact of exchange rate fluctuations on transnational supply chains, providing a reference for the current carbon emission reduction requirements and exchange rate fluctuation risks faced by transnational supply chains.
Based on the contradictions among the cost of carbon emission reduction, the risk of exchange rate fluctuations, and the promotion of market demand, this paper constructs two-level transnational supply chain models in the situations of settlement in the currency of the country where the retailer or the manufacturer is located, respectively. It explores the impact of different exchange rate settlement methods on the emission reduction decisions of transnational supply chains and introduces a revenue-sharing contract to achieve Pareto improvement among supply chain members. Through the backward induction method, the sub-game equilibrium results in the two situations of exchange rate settlement before and after the introduction of the revenue-sharing contract being obtained, and the impacts of parameters such as exchange rate risk and the risk aversion coefficient on the equilibrium results are further analyzed. Finally, through numerical analysis, we further explore the impacts of various parameters on the emission reduction amount per unit product and the expected utilities of both parties in the two situations of exchange rate settlement.
The research shows that: (1)The impact caused by exchange rate fluctuations is transmitted among supply chain members. Regardless of who bears the exchange rate risk, exchange rate fluctuations and risk aversion behaviors will reduce the product emission reduction amount, as well as the expected utilities of the manufacturer and the retailer. However, the revenue-sharing contract can offset part of the negative impacts of exchange rate risks on the supply chain. (2)Having the other party bear the exchange rate risk is not necessarily more advantageous than bearing the exchange rate risk oneself. When multinational enterprises are more averse to risks, settlement in the currency of their own country is instead more beneficial. (3)An increase in consumers’ low-carbon preferences will encourage upstream manufacturers to increase the emission reduction amount per unit product, thus making the profits of both upstream and downstream enterprises show an upward trend. (4)When settled in the currency of the manufacturer’s country, revenue sharing contracts can achieve Pareto improvements for supply chain members, whereas when settled in the currency of the retailer’s country, revenue sharing contracts can only achieve Pareto improvements if consumer low-carbon preferences are greater.

Key words: exchange rate risk, risk attitude, multinational supply chain, carbon emission reduction, revenue-sharing contract

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